Monday 12 November 2012

Study Task 4 : Big Active

Big Active

Identify 5 companies/studios which you consider potentially synergetic to you personally. 

Write a short explanatory paragraph and reasons for each:

Identify the top choice and WHY you feel that they may have synergy with your practice now, or in the near future.

Big Active Design is an award-winning creative consultancy. They work with clients in music, fashion, culture and entertainment - designing brand identities, communications, publications, digital content and events. For them, each creative opportunity is unique – so they believe in collaborating with like-minded partners. It’s all about working together to create seductive design that engages across a range of complementary formats - integrating the print, digital and experiential opportunities. They create design with a sense of personality and memorable stories that connect.

This design agency is like my other choice Johnson & Drake, however it is larger in scale and deals with larger and more well known clients. I have chosen to concentrate more on their music direction design work because of the impressive range of work that has been produced. I am impressed because each and every album cover is different and this is exciting because there looks to be collaborations not only with the music artist them self but with various people like illustrators and photographers. I think this agency would be a really exciting place to work people you would be working with a broad spectrum of people.






















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